Get AirBaltic miles by running while on land
Members of AirBaltic frequent flier programme, BalticMiles (that includes also many non-airline partners) can now earn miles not only by flying the Latvian airline, but by doing some sport right after they have landed.
In a new twist to the increasingly popular gamification approach many brands are using to motivate their clients and prospects, the Burn the Miles initiative will award bonus miles to those fliers that manage to burn the same amount of calories as the number of miles flown within 24 hours of landing...
Luckily for couch-potatoes, most of Air Baltic destinations are relatively short-haul, but if you wish to get fit, have a look at some of their Central Asian destinations!