New podcast episode: sustainability in executive aviation, with Adam Twidell & Kennedy Ricci

Executive aviation and sustainability, is it an oxymoron?

Adam Twidell (PrivateFly)

Adam Twidell (PrivateFly)

Kennedy Ricci (4Air.aero)

Kennedy Ricci (4Air.aero)

Not necessarily, if we listen to the two entrepreneurs that star in this very interesting episode of the podcast.

Adam Twidell, founder of PrivateFly (and second-time guest of this podcast!), and Kennedy Ricci, founder of 4Air, explain how executive aviation firms can take responsibility for their environmental footprint.

PrivateFly and 4Air have been collaborating to offset emissions by a wide margin, but, perhaps the most important role this industry can play in the decarbonization of aviation is in becoming a vector for early adoption of new, greener technologies.

This is certainly a controversial topic, and both entrepreneurs are well aware that they are in an industry that has become a fat target when it comes to environmental campaigns, yet they don’t shy away from having an open debate and addressing these important questions straight on and with an optimistic note.

Green Aviation, Green FlyingMiquelPrivateFlyComment