VIDEO: FC Barcelona and Qatar Airways seal sponsorship deal, launch global campaign

In the midst of a wave of enthusiam for football sponsorships among some of the World's fastest-growing airlines (a phenomenon we have extensively discussed in this blog here, here and here), there is one deal stands out, that of Qatar Airways with FC Barcelona (actually taking over an already existing sponsorship deal between the Catalan club and Qatar Foundation).   

In order to let the World know about this new partnership, a global marketing campaign, has been launched: "Qatar Airways and FC Barcelona: A team that unites the world", you can see the video below:

And this is not all, at a press conference in Barcelona, Qatar Airways CEO, Akbar Al Baker confirmed that the airline is going to paint six of its aircraft, Boeing 777s and Boeing 787s, in FC Barcelona's distinctive bue and red colours...Can't really wait to see my beloved Dreamliner in the colours of my favourite football team!